Project itself is interesting but I share a similar opinion. Its getting too identical to WHMCS. They clearly target the current WHMCS clientele, seem to be advertising that everywhere in their website. Pricing is pretty bad considering that the product is too recent and cannot yet compete with WHMCS which is the top 1 right now, followed by HostBill, Ubersmith, Blesta.
I hate the fact that the demo looks like WHMCS. Really horrific.
My preliminary advice would be:
- API docs. Get those ready asap. Do as many integrations as you can (special attention to Invoicing systems like Xero, domain registrars, etc);
- Change your brand name to something else. Its not identical to WHMCS but isnt far from it either, be original;
- Design the client UI from scratch, right know you are too close to WHMCS. That may get you troubles later. People dont like copies, people like innovation;
- Try to do some partnerships with webhosting companies willing to resell your product for a lower price, internal licensing etc;
- Hear your potential clients. I see you discussing all the time, arguing a lot, but you really are not listening to your potential clients. Unless you want to be the only one using it and a few other small shops, such attitude won’t get you far;
- Have a company such as Rack911 review your code so you can actually ensure that your code is safe, and promote that.
Until I see something changing I dont think it can go far. It has potential, yes, but dont focus on an existing product. Do it better instead. That alone will generate a bunch of sales. Every system like this has its pros and cons, you need to check all those and try to aglomerate the pros and erradicate the cons.
Do read as many reviews about competing products, as much as possible. Its not easy to please everyone, and this market is a bit saturated already. It takes time, a lot of effort to conquer the market.